Account Management Blog

Latest Post

What’s up, Doc? Twittering. That’s what. Medical Community is Tweeting, too.

Q.  What does one do, if they are a social media junkie, and experiences an important life event?

A.  Well, duh!  They Twitter about it.

I arrived at Lehigh Valley Hospital in Allentown, Pa. last Thursday to be with my family– my little sister was having a baby.  After hugs of course, the first thing I did was send out a message on Twitter, or a ‘tweet.’

Is at Lehigh Valley Hospital with my family - little sis just had her baby
4:31 PM Mar 19th from twitterrific

A little while later, I was going through Twitteriffic on my iphone and saw a reply.
lvhn

At first I wasn’t sure who sent that– thought it was a new follower.  Then,  I looked again.  Wow!  That’s the hospital logo!  The hospital marketing team was up to speed, even updating from their own mobile phone.  I replied to them that it was cool they were on Twitter, and they replied to me once again, welcoming the new member of our family. They must be using a service like TweetBeep (like a Google Alert for tweets) to be pinged when someone mentions the hospital, which again, is a great tool to see who is talking about you on Twitter.

Thought that was pretty darn cool that the hospital was into Twittering, and in tune with their hospital patients and visitors.  When I got home, I looked up the hospital website, and prominently displayed on their homepage is their invitation for people to follow them on Twitter.  They pledge that they will send updates (tweets) about healthcare news, etc.

I had heard in the news of surgeons Twittering during surgery and such, but for a whole medical organization to be in tune with the latest in social media is just awesome.  This proves that Twitter is not just a tool to tell people what you are doing at any given moment- but it can be used successfully, too for engaging people, for communication, for promotions, for inspiration and so much more.

Posted by Donna Talarico on Mar 23, 2009


Donna Talarico

Share/Save/Bookmark

Recent Posts

Don’t Lose Sight of Your Site

Posted by Donna Talarico on Feb 4, 2009

I was sure it was only one year since I went to the eye doctor.  But Dr. S. asked why I was still in my contacts– my YEAR supply of contacts- after about two years.  Oops.
It’s no wonder I couldn’t see.  I’ve been having trouble driving.  My eyes are perpetually dry.  My eyes get red [...]

Take a Cue from the New President & the New WhiteHouse.gov

Posted by Donna Talarico on Jan 20, 2009

Thanks to an update from someone I follow on Twitter (and oh, boy is there a GREAT Twitter story coming out in the next issue of the eBiz Insider… just wait!), I found out the White House has a new website, and along with it, a new blog and a new director of new media!
Regardless [...]

New Year’s Resolutions for Your E-Commerce Site

Posted by Donna Talarico on Jan 2, 2009

Happy new year!  I just turned in my article for the next edition of the eBiz Insider– be on the look-out for the upcoming issue, where I write about Redesign for 2009.  I don’t want to give away the contents of the article early, but figured a blog post would also be in order.  The [...]

The Most Wonderful Time Of The Year

Posted by Lou Pagnotti on Dec 16, 2008

Ah….. For E-Commerce Merchants, it truly is the most wonderful time of the year!!  So now for a little takeoff on some popular Holiday tunes that have been playing in the office and a shameless sales plug!!
#1
- It’s the most wonderful time of the year,
- Our prices are low and,
- We’ll help your sales grow,
- [...]

How are you going to drive sales for 2009?

Posted by Lou Pagnotti on Dec 15, 2008

Hi All,

The verdict is not yet in for the 2008 Holiday Shopping Season.  So far, according to Internet Retailer, E-Commerce is not only surviving but thriving in these tough economic times.   Please see the following links
 
http://www.internetretailer.com/dailyNews.asp?id=28720
http://www.internetretailer.com/dailyNews.asp?id=28702
http://www.internetretailer.com/dailyNews.asp?id=28711
http://www.internetretailer.com/dailyNews.asp?id=28721
http://www.internetretailer.com/dailyNews.asp?id=28655
http://www.internetretailer.com/dailyNews.asp?id=28672
Savvy business owners who are marketing their sites, using shipping promotions and adding conversion rich [...]

Sometimes in Web Design You Need to Put Personal Tastes Aside

Posted by Donna Talarico on Dec 10, 2008

Yesterday at the Solid Cactus World Headquarters an employee in my department, as part of an internal contest, earned the opportunity to choose the satellite radio station of the day.  What did he choose?  #42, Liquid Metal.  It was loud, and he was proud.
During the day, as the sounds of Metallica, Pantera, Lamb of God, [...]

Neat Blog Widget for E-commerce Blogs

Posted by Donna Talarico on Dec 3, 2008

I was perusing a client’s blog today (Happy Green Baby) and when I moused over an image on one of their blog posts, I was greeted with a window that gave a peek into her e-commerce site’s item page to purchase that item.  While the window is open, I was given, well, a window of [...]

MediaBistro.com Offers Writing for the Web Class

Posted by Donna Talarico on Nov 26, 2008

When I’m not at Solid Cactus, I do some freelance writing.  One of my long-term resources for freelance work, informational articles, publishing industry news, etc. has been MediaBistro.com.  The media site also offers on-location and on-line classes for various genres of writing.  I subscribe to their newsletter and received an e-mail last night about a [...]

Local Retailers Should Have Websites, E-Commerce or Not, to Compete with Chains

Posted by Donna Talarico on Nov 25, 2008

I am working on a presentation with a co-worker about local small businesses getting online.  I ran across a great statistic from Enterprenuer Magazine:
A websites’ role in small business: 53% of small businesses with websites say their sites are primarily to provide company credibility; 49% use it to generate sales; 38% brand awareness; 33% generate [...]

« Previous Entries